About me
My Core UX Identity & Philosophy
I see design as more than just visuals, it’s a guide that leads users seamlessly through an experience. Aesthetics matter, but they’re always in service of clarity, accessibility, and intuitive interaction. To work faster, smarter, and better, I integrate AI into my process, using it to boost productivity and expand creative exploration. While I value the core pillars of UX, I also believe rules exist to serve outcomes, and I’m ready to challenge assumptions when it means creating stronger, more meaningful products
Skills and Expertise:
As a UX Generalist, I combine end-to-end UX practices with strong visual design and technical adaptability. I’m proficient in Figma, Adobe Photoshop, and Framer, and I integrate AI into my workflow to accelerate ideation, generate content, and push projects beyond the expected. My toolkit spans from user research and prototyping to usability testing and responsive design.
Background and Experience:
Former co-founder of a small business, I led both design and IT initiatives for 4 years, building solutions that balanced creativity with functionality. My projects , from mobile apps to catalog websites adaptable to e-commerce , reflect real-world constraints, problem-solving, and client collaboration. I hold a Google UX Professional Certificate and the Google AI Essentials certification, complemented by workshops in Framer and UX foundations.
Personality and Approach:
I’m detail-oriented yet pragmatic, collaborative yet independent. I thrive in dynamic environments where critical thinking, adaptability, and creativity converge. My problem-solving mindset is fueled by curiosity, while my design approach is always anchored in user needs and business goals.
Goals and Aspirations:
I aim to grow as a trusted UX professional, designing solutions that guide users and elevate brands. I’m particularly drawn to projects where I can integrate UX principles with AI to create user-centered designs. While remote opportunities are my focus, I’m open to freelancing